Marketing help and education for solo business owners

Smarter than the average bear? Care about the service you deliver and the experience your clients get? Ready to expand your reach and serve more people?

You’re in the right place!

Build a successful business doing “That Thing That You Do”

You’re good at what you do. Your clients love you. (Competence is NOT your problem.)

You want to build a business that enables you to do the work that you’re so good at. To use your skills, talent, education and experience. To work with great clients, make a decent income and work on your own terms.

You may dream of a successful part time “lifestyle” business – or a larger venture that makes a significant impact.

Yay! Another contact from my website!

Workshop: Get more business from your website: Friday, February 27th

Your website is the most important marketing tool you have. Are you making the most of it?

Click here for details and registration: Marketing Workshop

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The only thing standing in the way between what you have now…and where you want to be is marketing 

  • Difficulty finding new clients.
  • Problems explaining what you do in a way that people actually UNDERSTAND.
  • Spending time and money in marketing efforts that don’t pay off. (Websites that don’t work, coffee conversations that go nowhere, blog posts that no one reads and social media updates that get “likes” but don’t lead to sales.)

and the “stuff” that comes with it

I often say that entrepreneurship is the biggest, baddest personal development program out there. If you have “stuff” to deal with – your business will bring it to the surface.

  • Procrastination, fear or self-doubt.
  • Confusion, overwhelm, lack of a clear plan. (Ack! Where do I start?)
  • Too much to do, too little time.

Any of that sound familiar? The answer is simple (yet not necessarily easy):

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Learn How to Market Yourself Effectively. Then Take Regular Action.

I’m here to help you do both of those things.

I KNOW what it’s like to struggle with marketing (I was NOT born with these skills!)

I’ve taken the best of what I’ve learned (I’ve invested well over $100,000 in programs and coaching) and experienced (20+ years of self-employment) to develop the programs I offer.

You will find no shortcuts, blueprints, get-rich-quick schemes or hyped up promises of 6 figure “income explosions.”

Success over the long term requires exactly what you would expect: hard work, consistent effort over time and excellent customer service. And it requires marketing.

What I offer is practical advice and programs – based on sound marketing principles – specifically designed for solo operators who need to make the most of their time and money (and want to market themselves with honesty and integrity.)

The Marketing Action System: Affordable marketing education designed specifically for solopreneurs

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The Marketing Action System is a series of recorded classes – with guidebooks, worksheets, templates and spreadsheets – designed to help you learn how to market your business. Step by step.

From figuring out what to sell, what to charge (and who’s going to buy it) – to developing your website – to exactly what to say when you have a prospective client on the phone – it’s all covered. (And available instantly!)

Click here for the details: Marketing Action System

Patty K’s courses are the best

I have attended many business-development or personal-development courses geared toward independent entrepreneurs and business people, but Patty K’s are the best I’ve attended.
~ Shael Stonebridge, Registered Holistic Nutritionist

The Marketing Action Club: Community, accountability and support

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Being independent doesn’t mean you have to do everything alone. Join a growing community of supportive fellow solopreneurs in the Marketing Action Club.

What you get:

  • Weekly group coaching for inspiration and accountability.
  • The entire Marketing Action System
  • A community of like-minded business owners

Click here for full details: Marketing Action Club

When you work alone you really need to connect

The best part of MAC? Just having a CLUB (sense of belonging) that meets regularly every week bright and fairly early Monday morning with mid-week reminders – lots of great discussion and ideas and aha moments. When you work alone you really need to connect with other people trying to move forward with their businesses. Everyone needs a coach, or two!

~ Joanne Wilson, ESLBC

Feedback, Advice and Hands On Help: Consulting, coaching and writing

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You can also hire me to work directly with you. To sort out your marketing, make a plan and find the right words.

My personal “super power” is cutting through all the confusion to get to the core of what you offer – turning that into a client-attracting service package – and coming up with the exact words that describe what you do (in a way that people really GET)

Learn more about my services here: marketing coaching with Patty

Learn more about ME here – about Patty K

More new clients in the last month than I’ve had all year

Thank you again for the help and advice you gave me re: my websites and profiles on directories. Even though I have not followed through on all your recommendations, the ones I used (like making headings for the home page and adding more data), seems to have worked, because I have had more new clients in the last month than I have had all year.

~ Barb Leigh, counsellor

Congratulations! You’ve reached the bottom of the page!

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If you’ve made it this far, you’re probably interested…but not sure what to do next?

And you can always “Like” my Facebook page. (See below.)