Build your reputation as a trusted advisor with high quality thought leadership marketing

I specialize in working with business coaches, consultants, advisors to help them design and implement a marketing strategy centred on the substance of their work.

Taking a thought leadership approach to marketing can:

• Shorten sales cycles and bring you qualified, ready-to-buy prospects
• Increase your profile and reputation leading to more opportunities (for clients, partnerships, speaking and interviews)
• Make your prospecting and networking more effective by providing your prospects with compelling information about you and your services so that they can "check you out" (and be impressed!) before agreeing to a meeting
• Smooth out feast and famine cycles with always-on automated drip systems and regularly published content that continues to market for you - even when you are swamped with clients and projects

Save time and eliminate the hassle of managing multiple freelancers

You work with me directly. For everything. A single point of contact and a single point of accountability.

I collaborate with you on overall strategy, make sure your messaging stays aligned across all your tactics, and monitor and report results so that we can continue to improve.

I do some of the implementation work myself (the stuff I'm best at) and I also work closely with a small number of highly skilled freelancers and fellow experts who do things that I don't do.

From your perspective, it feels like you're working with one superhero marketing octopus. Every piece of work that is created for you goes through me for proofing and tweaking before it gets to you.

Get content and copy that sounds as smart as you are and reflects your professionalism

You talk. I write.

I am known for my ability to capture my clients' voice and personality - and to distill the essence of their message.

If you want to be seen as a trusted advisor, your website, downloadable documents, blog posts, e-books, presentations, and social media posts need to reflect your level of professionalism and expertise.

Every piece of content you put out is a sample of your work. Show your prospective clients marketing materials that accurately reflect what they can expect when you work together.