"Courage starts with showing up and letting ourselves be seen."

Brene Brown

Why I’m giving away the course I was going to charge $2,000 for

By Patty K

The ship for selling higher-priced information products has sailed. Teaching is the new marketing. Companies are offering free high quality courses in order to sell products and services. Here’s why this is great news if you’re a coach, consultant, freelancer or practitioner.

Read More

Would your business be more successful if someone else ran it?

By Patty K

Lack of perspective makes it really challenging to make an honest assessment of your strengths and weaknesses in order to locate issues in your business (or life!) and make a plan to fix them. Here are some questions to help shed some light.

Read More

How to create an ethical sales and marketing system for your business

By Patty K

You don’t need to use shady, manipulative tactics to sell your services. Make it easy for your potential clients to buy by implementing this 3 step system.

Read More

Are unrealistic expectations getting in the way of your success?

By Patty K

Get Rich Quick promises still work. We’re surrounded by them. When reality doesn’t match the fantasy, the discouragement can derail your business.

Read More

What do you write in an email newsletter?

By Patty K

What separates newsletters that get read (and acted on) from newsletters that get deleted? What I learned by analyzing several of my favourite newsletters to see what made them so effective and engaging.

Read More

13 ways to break the isolation by collaborating with other small business owners

By Patty K

Being self-employed doesn’t mean that you have to do everything alone. Here are some ways to join forces for marketing, support and accountability.

Read More

Eliminate the need to sell by understanding how people decide to buy

By Patty K

One of the most effective things you can do for your marketing is to consider everything from your potential client’s perspective and match your sales and marketing process to their buying process. Here’s how.

Read More

Offering a valuable service? You don’t need to use manipulative sales tactics.

By Patty K

Do people actually want and need the service you provide? You don’t have to resort to manipulative sales techniques!

Read More

Not quite making a living with your business? Here’s where you need to focus.

By Patty K

A lot of popular business advice is meant for mature businesses. If you’re still in the early stages, it won’t work because you’re not ready for it. Here’s where to focus instead.

Read More