Sales & Marketing

Want to sell more? Start with understanding how people decide to buy

One of the most effective things you can do for your marketing is to consider everything from your potential client’s perspective and match your sales and marketing process to their buying process.

When you do this, you won’t feel or be perceived as “pushy” – instead, you’ll come across as helpful, knowledgeable and respectful.

Let’s start with looking at how buyers buy.

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